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Knowing The Law

You hear about it almost every day. Another company faced with a multi-million dollar lawsuit, brought forth by a former customer or employee. Another business owner facing charges for illegal practices (more often knowingly than not). Now fortunately, as a small business, your chances of being waylaid with a gigantic seven figure lawsuit are extremely […]

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Make The Most of Your Social Media Accounts

Social media is the single fastest growing method of staying connected with your client base. In today’s ultra-connected world, there is no better way to link up with your clients, providing them with useful information, and getting immediate feedback in return. But you know this already, I’ve written about it before. If you’ve been following […]

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Keep It Simple

Whether you’re buying a product, engaging someone’s services, or simply browsing a website, the last thing you want is extra work getting between you and your objective. Maybe it’s filling out a ton of paperwork, or answering too many questions, or getting repeated upsell attempts; no matter the nature of the obstacle, every additional step […]

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