Product

Knowing The Law

You hear about it almost every day. Another company faced with a multi-million dollar lawsuit, brought forth by a former customer or employee. Another business owner facing charges for illegal practices (more often knowingly than not). Now fortunately, as a small business, your chances of being waylaid with a gigantic seven figure lawsuit are extremely […]
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Choosing Your Product: Identify A Need

So you’ve decided to step out of the 9-5 world and take your first step on your path to PIE. You’re motivated. You’re focused. You feel ready for anything. You’re Muhammad Ali, and the world is Sonny Liston. You have a plan. You have a goal. You have absolutely no idea what you’re going to […]
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Think Outside The Box? Get Rid of The Box Entirely!

It’s been a while since I’ve started a post with this, so here’s one for nostalgia’s sake. There’s an old saying that goes “think outside the box.” You’ll hear this one a lot in life. Work, school, social interactions, this particular phrase pops up literally everywhere. I’m sure I’ve even said it on this blog […]
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Price To Sell

I want to try a little experiment with you all. If you own a smartphone (and you should), pick it up, and go to your phone’s application store (Blackberry App World, Google Play, Apple’s App Store, etc). Now take a look at the most downloaded apps. More specifically, take a look at the prices. Notice […]
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Crisis Management: When Things Go Very Wrong

Crisis management is a topic that has come up in several forms on my blog before. We’ve talked about using great customer service to avert disaster, how to properly deal with debtors, building rainy-day funds, and even creating time buffers. All of these are important skills to have should a crisis arise. But there are […]
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Cut Out The Middleman

I want to tell you all a little story. This particular story involves one of the members of my own personal team. This particular team member had a fairly old PC at home. As he’s a music producer and avid gamer (and source of all the references to the gaming industry I have spoken about […]
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Adjusting Your Rates

There comes a time in any business, where circumstances will arise that will warrant you making a change to what you’re charging your clients. A pricing change is a fairly common occurrence in any business. Just look at McDonald’s and their “dollar” menu (which is in many places actually over a dollar), or the recent trend […]
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Keep An Open Mind

Every second of every day, the world around us is changing at what can only be described as an alarming rate. In the world of technology, for example, the common household items of today were the stuff of science fiction only a decade or two ago. Don’t believe me? Look at the prevalence of touchscreen […]
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Launch!

You’ve crunched the numbers. You’ve fine tuned your product. Every i has been dotted, every t crossed. Every conceivable thing you can think of has been taken care of. You’ve planned, you’ve budgeted, you’ve built your team, your marketing is ready to go. It’s time for you to put your business out there in the […]
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Keep Them Coming Back For More

This should really be a no-brainer. The key to making any business successful is sustainability. Having a successful launch and making a ton of money at the onset is great. But nothing lasts forever, except perhaps diamonds if you ask Sir Ian Fleming, who incidentally was never officially Knighted, a fact I just found out now […]
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