It's an all too common tale: you're at a convention, panel, or meeting and you spend the day making new connections. It's an exciting feeling and you can envision all the ways the new contacts can help your business. But when you get home, you're exhausted from the busy day and you drop right to sleep. Then the next day you get caught up in business and making up for...
Every major company and personality has a blog these days. And why wouldn’t we? It’s modern broadcasting, putting out your message and thoughts to wide audience at the click of a button. But there are more reasons than just communicating to have a blog. For one, credibility. A blog is seen as an integral part of a fully functioning website; if your site lacks a blog, some may question just...