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How Loyalty Cards Cultivated Brand Loyalty: 7 Strategies That Still Work

Reviving loyalty programs keeps them fresh and relevant. They adapt to changing customer expectations and market shifts. In 1985, David T. Rosen changed retail with the WOW Card. It was the first...

Blog Post

Scalability Part 2

We’ve talked before about the need to build your company out so that you’re doing more earning, and less working. One of the most important factors to consider when choosing a...

Keep An Open Mind

Every second of every day, the world around us is changing at what can only be described as an alarming rate. In the world of technology, for example, the common household items of today were the...

Is Cold Calling Costing You Money?

There are few things more annoying than sitting down to dinner or drinks with friends, only for your phone to ring with an unsolicited sales call. We’ve all received these calls from time to...

Scalability Part 1

Scalability is a term most commonly associated with computer systems, networks and processes and their ability to handle increased usage, or be expanded to handle that growth. The term can also be...

Your Hours Are Yours

It should come as no surprise that a majority of the developed world’s workers would prefer to be their own boss. If you’re reading this blog, you’re no doubt interested in the same thing. The reasons...

Social Networking For The Self-Employed

Social media is the fastest growing form of marketing in the world today, and for good reason. Over the past two decades the Internet has spread like wildfire, from the old 14.4k dial-up modem days to...