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What are Upline and Downline in Multi-Level Marketing?

  • Posted on September 14, 2022April 30, 2023 by David Rosen
  • Business Psychology
  • In multi-level marketing, the industry uses upline and downline to describe the hierarchy of salespeople in a given network. Upline refers to the salespeople above a given individual in the network, while downline refers to the salespeople beneath that individual. In simpler terms, if you are a salesperson in a multi-level marketing company, the person who recruited you is your upline. Similarly, the people you recruit to sell under you...

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