Reviving loyalty programs keeps them fresh and relevant. They adapt to changing customer expectations and market shifts.
In 1985, David T. Rosen changed retail with the WOW Card. It was the first...
It is the tendency of far too many people out there to over-analyze things. An idea is put forth, and we immediately run over the possible variables and outcomes in our heads. This is...
It’s been a while since I’ve started a post with this, so here’s one for nostalgia’s sake. There’s an old saying that goes “think outside the box.”...
Over the years, I’ve built several programs and business platforms, many of which have gone on to become big successes. I’ve helped hundreds of thousands of people build their own...
Now that Canada and the US are finished with their respective national celebrations, it’s time for us to get back on track. So let’s not waste any time and get to it, shall we? In a...
First of all, let us start off by saying a very happy Independence Day to all of our American friends and readers out there! Hopefully you’re all out enjoying the fine July weather, a barbecue...
It’s no hardship to say something like “it is important to be honest when dealing with your customers and clients.” That’s not a controversial statement because it is, of course, quite true – other...