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How Loyalty Cards Cultivated Brand Loyalty: 7 Strategies That Still Work

Reviving loyalty programs keeps them fresh and relevant. They adapt to changing customer expectations and market shifts. In 1985, David T. Rosen changed retail with the WOW Card. It was the first...

Blog Post

Proper Presentation = Profit

Many of you will probably remember making presentations from school, or worse, your time as a 9-5er. They’re awkward, uncomfortable, nerve-wracking experiences. They’re also essential to...

When It Rains….

As I’ve become so fond of saying on this blog, there’s an old saying. “When it rains, it pours.” Anyone who’s ever, well, lived, knows this is true. When things go wrong...

The Art of Negotiation (Part 1 of 2)

Forget every racial stereotype you’ve ever heard. Everyone on the planet loves to haggle. Everyone loves to try and get a deal. Some may be more aggressive than others (and again, this has...

Staying Organized

I want you all to think about a hypothetical situation. For some reason, the government has decided they want to audit your business. They want to see sales reports, payroll, the whole nine yards...

With Great Power…

A very wise man once said, “With great power comes great responsibility.” Most of you may recognize this quote from the Spider-Man film series as spoken by the character Ben Parker, but it...

A Brief Hiatus

If you’ve been reading this blog regularly – and you should be – then you know I’ve devoted my life to helping people achieve their own Personal, Independent Earnings™...